Dead-on Doggie Dopplegangers

Summer Anne Burton Imagines Mad Men as Dogs

Buzzfeed community contributor Summer Anne Burton recently posted a slew of pictures that depict the characters of Mad Men as dogs. Of course, there will be obvious differences in appearance between two species, but each dog in the series does well to resemble some essential quality of the character it corresponds to.

Don Draper's canine equivalent is a doberman -- focused and en pointe. Joan Harris is represented by a German Shepherd -- alert and aware. Some of Burton's choices may seem a little off at first, but give it a few seconds and the similarities reveal themselves.

Roger is shown next to a poodle/terrier mix; the aesthetic of this dog may be a little too fluffy to remind one of the cigarette-inhaling, scotch-guzzling, philandering executive at first; however, one may remember that Roger's father founded Sterling Cooper and as such Roger has a poodle-like pedigree in addition to a terrier-like affection for revelry and irreverence.

Animal Mashup
The trend of creating mashups of different animals or animal representations with pop culture characters.
Character Personification
The trend of visually representing fictional characters through animals, highlighting their personalities or traits.
Creative Interpretation
The trend of reimagining well-known characters in unconventional ways, such as depicting them as dogs.

Where This Applies

Graphic Design
Opportunity for graphic designers to create unique and engaging animal mashup illustrations for various purposes.
Pop Culture Merchandise
Opportunity for merchandise companies to develop and sell products featuring character personifications as animals, appealing to fans of both the original characters and animal lovers.
Social Media Content Creation
Opportunity for content creators to generate creative interpretations of popular characters, attracting attention and engagement on platforms like Buzzfeed.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 69%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X