Quirky Queen Editorials

The April Cover of Elle Brazil is Eccentric

Jacques Dequeker has shot a series of stunning photographs of model Georgia May Jagger for the April cover of Elle Brazil. Stylist Juliana Maia adorns Jagger in eccentric outfits.

The set design is impeccable. In one photograph, Jagger is seen wearing a black dress and gold boots, draped in a Union Jack sitting lazily on a radiator against a brick wall. Other sets are more minimalist. Simple gray and white backgrounds help to emphasize the model and clothing, allowing the viewer to focus on what the magazine is ultimately trying to promote: edgy fashion. The April cover will do a good job at piquing many fashionista's curiosity.

Eccentric Fashion
There's an opportunity to create a niche market by introducing more daring and unusual fashion styles.
Impeccable Set Design
Innovative use of set design in fashion photography can spur new trends and set a new standard for the industry.
Focus on Minimalism
Simplicity may become the new trendsetter in fashion design, and highlighting this in marketing can appeal to a broader audience.

Where This Applies

Fashion Industry
The fashion industry can benefit from more daring styles and innovative use of set design to capture the attention of consumers.
Photography Industry
Innovation in photography set design can spur interest in fashion photography and create new avenues for industry professionals.
Magazine Industry
Magazines that focus on edgy fashion can benefit from highlighting minimalist designs and unique set design in their marketing campaigns.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 50%
Freshness 8%

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