Dodge has newly released smart phone apps that include digital owner's manuals for the Dodge Durango and Charger. I think this is genius; people are going to like not having a big owners manual stuffed in their dashboard.
The Dodge app will allow drivers to have an instant connection to Customer Care and 24-hour roadside assistance. Dodge can also "push-publish" updates to the digital owner's manuals, so that the owner is always kept up to date and informed.
Why This Trend Is Growing
- Digital Owner's Manuals
- Digital owner's manuals apps are a new innovation that offers customers a convenient way to access the product manual and stay informed about updates.
- Smartphone Apps for Enhanced Vehicle Experience
- Smartphone apps which allow for quick service and support requests as well as instant access to the latest vehicle updates are becoming increasingly popular.
- Mobile Customer Service
- Interactive digital manuals and mobile apps offer an opportunity for companies to provide personalized service at their customers' fingertips.
Industries Being Reshaped
- Automotive
- The automotive industry can take advantage of digital owner's manual apps to enhance customer engagement and provide a more connected driving experience.
- Technology
- Technology companies can work on creating more advanced digital owner's manual apps equipped with augmented reality instructional guides, voice-controlled features and more.
- Customer Service
- The customer service industry can use digital owner's manual apps to enhance the customer experience by providing support and resolving issues in a more timely manner.
