Viscerally Virtual Installations

This ENESS Projection Makes the X-Games Look Like TRON

Melbourne-based art and design firm ENESS has been transforming ordinary physical spaces into interactive, psychedelic environments since 1997. Its latest creation demonstrates well the value of 15 years of experience in this field.

Using its own three-dimensional mapping software, ENESS projects an animated X-Games logo onto snow-ramps. The logo then responds to snowboarders as they shoot down the hill and fly into the air. The animations interact differently with each successive snowboarder so as to produce a pattern that evolves dynamically over time.

Watching the video of these animations, one might just think that they’re watching scenes from ‘Tron.’ Shapes explode and morph into one another amongst a cornucopia of vibrant, dancing colors. At certain times, the effect is so complete that it seems there is no snow at all.

Interactive Projection Mapping
Creating immersive experiences by projecting animated visuals onto physical spaces.
Dynamic Interactivity
Developing animations that respond and interact with users in real-time.
Virtual Reality Art
Blurring the line between physical and digital art through immersive VR experiences.

Sectors Adopting This

Event Planning
Incorporating interactive projection mapping into events to create unforgettable experiences for attendees.
Snow Sports
Integrating dynamic interactivity into snowboarding ramps to enhance the thrill and entertainment for participants.
Digital Art
Exploring the possibilities of virtual reality art to revolutionize traditional art forms.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 41%
Activity 37%
Freshness 8%

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