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Soccer Player Hairdos
Adidas' Africanized Confederation Cup Campaign

By: Christina Butty (Rockstar) May 24, 09

Adidas has commissioned these awesome ads that recall a key aspect of Africa’s popular culture to celebrate the fact that the Confederation Cup is being played on African soil.

These new Adidas ads pay tribute to players Steven Gerrard, Lionel Messi, Kaka and Steven Pienaar. Each ad features a different hairstyle that is customized to the player’s particular skill, whether it’s dribbling or kicking. What a great way to get some excitement surrounding The Confederation Cup!

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