The Achim for Kid's Wear Magazine Vol. 31 editorial is rather disturbing. The doll doppelgangers of the child models look as though they are about to spring alive.
This clever shoot is the brainchild of 'edsonwilliams,' a creative collective made up of different artists. Crisply executed, this piece leaves me wondering how difficult the process was to mimic the child. Check out the featured gallery to see these creepy prints for yourselves.
What's Driving This Trend
- Doll Doppelganger Trend
- An emerging trend in photography that features child models with realistic doll lookalikes, offering opportunities for innovative marketing campaigns and experiential marketing strategies.
- Creative Collective Trend
- The rise of creative collectives composed of diverse artists that can create novel and unconventional marketing concepts, presenting opportunities for brands to collaborate with these groups.
- Hyperrealist Photography Trend
- A trend in photography that focuses on hyperrealistic images, offering opportunities for companies to create viral and engaging visual campaigns.
Who This Affects Most
- Fashion Industry
- The fashion industry can leverage the doll doppelganger trend to showcase clothing that appeals to younger audiences, while also creating a unique visual experience for social media platforms.
- Advertising Industry
- The advertising industry can collaborate with creative collectives and hyperrealist photographers to create captivating and disruptive visual campaigns that evoke strong emotions in consumers.
- Entertainment Industry
- The entertainment industry can utilize the doll doppelganger trend and collaborate with creative collectives and hyperrealist photographers on movie or TV show promotional materials, posters, and billboards.
