Get the latest in portable and individual sports technology with the Nike+ SportWatch GPS. If you are already a Nike+ user, it works with your in-shoe sensor to not only track your steps, but also the route you've taken.
Working in collaboration with TomTom, the Nike+ SportWatch GPS features its GPS hardware. The timepiece itself syncs with laptops so that data can be transferred to the Nike Plus website for analysis. The watch strap features a USB connector to do just that.
Why This Trend Is Growing
- Route-tracking Watches
- Disruptive innovation opportunity: Develop lightweight and stylish route-tracking watches that integrate with fitness tracking apps for a seamless user experience.
Industries Being Reshaped
- Sports Technology
- Disruptive innovation opportunity: Create advanced sports technology devices that offer route tracking and data analysis capabilities for athletes and fitness enthusiasts.
