Titled 'My Wild Love,' shot by photographer Lachlan Bailey and styled by Anne Christensen, Vogue China's latest editorial revisits pure, "uncontacted" tribes and cultures. The images recall the first photographs of indigenous people featured by early 20th-century anthropology studies.
The hairdo is once more sauvage, and the outfits in 'My Wild Love' in Vogue China consist of heavily layered looks, rough knitwear, traditional patterns, fur accents and colorful beaded accessories. Slovenian model Valerija Kelava wears top pieces from Missoni, Thakoon, Chanel and Christian Loboutin.
What's Driving This Trend
- Cultural Revival in Fashion
- Opportunity for fashion designers to incorporate traditional patterns and ethnic-inspired accessories into their collections.
- Sustainable Fur Alternatives
- Potential for innovation in the development of cruelty-free fur alternatives that mimic the look and feel of real fur.
- Ethnographic Influences in Beauty
- Potential for beauty brands to draw inspiration from indigenous cultures and create unique and culturally diverse beauty products.
Who This Affects Most
- Fashion
- Fashion brands can tap into the growing demand for culturally diverse and ethically sourced fashion products.
- Textiles
- Opportunity for textile manufacturers to produce fabrics that incorporate traditional patterns and techniques.
- Beauty
- Beauty companies can develop makeup and skincare products that celebrate and embrace diversity and cultural influences.
