The 'Wooster St.' post on fashiontoast features fashion blogger Rumi Neely in a vintage leather dress that looks like an haute couture garbage bag. Or, as Olivia Palermo would say, Neely is channeling Kesha's "garbage bag chic" look.
Check out the photos to see the model posing it up in New York's Soho streets wearing a Forever 21 headband and necklaces, a vintage fringe dress and Dolce & Gabbana wedges.
Implications - Consumers in modern society are looking towards popular figures in the media for answers to their fashion questions. Products that are integrated with certain media people are appealing to those who identify themselves through popular culture. Companies attempting to increase their number of buyers could focus on this when coming out with new items.
What's Driving This Trend
- Influencer Fashion
- Creating fashion items that are integrated with popular media figures can appeal to consumers who identify themselves through popular culture.
- Vintage Revival
- Reviving vintage fashion styles and incorporating them into modern designs can attract fashion-conscious consumers.
- Unconventional Materials
- Developing fashion items using unconventional materials, like a leather dress resembling a haute couture garbage bag, can create unique and edgy fashion statements.
Who This Affects Most
- Fashion Retail
- Fashion retailers can explore collaborations with popular media figures to create exclusive fashion collections.
- Vintage Fashion
- Vintage fashion stores and designers can capitalize on the nostalgia and popularity of vintage styles through curated collections.
- Sustainable Fashion
- Sustainable fashion brands can experiment with unconventional materials to create eco-friendly and unique fashion pieces.
