Getaway Coupletography

Raquel Zimmermann & Matthew Morrison for 'Two if by Sea' in Vogue June 2010

Reminiscent of celeb paparazzi shots on yachts, Mikael Jansson captures Raquel Zimmermann and Matthew Morrison for 'Two if by Sea' in Vogue June 2010 with a voyeuristic perspective. Edward Enninful styled the duo, with Zimmermann in pretty-meets-glam swimwear and 80s-esque white blazers.

Raquel Zimmermann's looks for 'Two if by Sea' in Vogue June 2010 evoke images of Sharon Stone in 'Basic Instinct.' Pretty hot.

Implications - The vintage vibe of the editorial is noticeable not only in a fashion sense, but also the quality of the photos. There is a subtle graininess to the images that makes them look absolutely stunning. Mikael Jansson did an amazing job with the photoshoot and captured that images with perfect timing.

Vintage Aesthetics
Opportunities for disruptive innovation in creating products, designs, and experiences that incorporate a retro, grainy look.
Yacht Culture
Opportunities for disruptive innovation in luxury goods and services targeting the affluent who enjoy activities such as yachting.
Celebrity Voyeurism
Opportunities for disruptive innovation in voyeuristic experiences, such as fashion photography and reality television shows, that allow people to feel like they are witnessing the intimate lives of celebrities.

Industries Being Reshaped

Fashion
Disruptive innovation opportunities in creating vintage-inspired fashion designs and photo shoots that evoke iconic images from past decades.
Luxury Goods and Services
Disruptive innovation opportunities in targeting the affluent with yacht-related products and experiences that evoke a sense of exclusivity and luxury lifestyle.
Media and Entertainment
Disruptive innovation opportunities in creating voyeuristic experiences for audiences, including reality television shows and celebrity-focused content that offer intimate glimpses into the lives of the rich and famous.
SCORE
5.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 88%
Activity 70%
Freshness 8%

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