Plastic-Wrapped Models

'The Masculine Collections' in Metal Magazine Has a Rough Edge

'The Masculine Collections' in Metal Magazine sees models Julien Chanca and Mathias Bilien vamping it up in avant-garde accessories and layered menswear for photographers Driu and Tiago. Kuki de Salvertes is the stylist behind this frenetic shoot, which uses strategically-placed plastic wrap over its models to add drama and visual impact.

Implications - The Metal Magazine photoshoot has a creepy vibe, but manages to look so graceful at the same time. One of the models even has a large knife sitting atop of his perfect hairdo. The clothing that the models wear is mainly dark with random pops of bright colors such as red and orange. They also wear over-sized jewelry around their necks to add an unexpected pop of shine to their outfits.

Avant-garde Menswear
Disruptive innovation opportunities in creating unconventional and impactful designs for men's fashion.
Strategic Plastic Wrap
Disruptive innovation opportunities in incorporating unique materials and textures into fashion photography and styling.
Layered Accessories
Disruptive innovation opportunities in designing and styling layered accessories to create visual interest and contrast in fashion.

Where This Applies

Fashion Photography
Disruptive innovation opportunities in experimenting with unconventional props and materials to create visually captivating fashion editorials.
Men's Fashion
Disruptive innovation opportunities in pushing the boundaries of traditional menswear through avant-garde designs and unexpected visual elements.
Jewelry Design
Disruptive innovation opportunities in creating oversized and bold jewelry pieces that make a statement and add a unique touch to fashion ensembles.
SCORE
2.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 60%
Activity 11%
Freshness 8%

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