Neogreene is an innovative green material that can replace traditional neoprene, a material commonly used in wetsuit manufacture. Neogreene retains the stretch, cushion and feel of neoprene, but uses 25% less petroleum, 25% less energy to manufacture, and none of the toxins found in typical neoprene.
The GreenSmart Company’s Neogreene material is used to make laptop sleeves, insulated lunch totes, water bottle cozies and wine bottle carriers. GreenSmart also donates 10% of net profits to the World Wildlife Fund and other environmental organizations.
Key Themes Behind This Trend
- Eco-friendly Materials
- The trend toward eco-friendly materials like Neogreene is disrupting traditional industries and creating opportunities for businesses to offer sustainable alternatives.
- Sustainable Fashion Accessories
- As the use of Neogreene expands to fashion accessories like totes and bags, there is an opportunity for innovative companies to lead the market in sustainable fashion trends.
- Reducing Petrochemical Dependence
- The demand for eco-friendly materials like Neogreene is disrupting the petrochemical industry and creating opportunities for businesses to invest in research and development for sustainable alternatives.
Where This Applies
- Fashion Industry
- The use of Neogreene in fashion accessories presents an opportunity for companies to establish themselves as leaders in the sustainable fashion industry.
- Petroleum Industry
- The trend toward eco-friendly materials like Neogreene is disrupting the petrochemical industry and creating a need for companies to invest in more sustainable alternatives.
- Technology Industry
- The use of Neogreene in laptop sleeves presents an opportunity for companies in the technology industry to integrate sustainable materials into their products and establish themselves as environmentally conscious.
