Winter Beach Editorials

Model Veza Throws on Layers and Hits the Beach for Wienerin Magazine

For the December 2009 issue of german magazine Wienerin, model Veza becomes a beach babe us Canadian ladies can commiserate with. Wearing many, many layers of scarves and sweaters, the photoshoot by Nicole Neumann is an interesting combination of winter clothes in summer beach locations.

The Wienerin magazine shoot definitely makes Veza an untraditional beach babe, but a pretty one none-the-less. I don’t think I’ll be headed to the beach in this weather, but these beautiful knits are making me want to bundle up.

Winter Beach Fashion
The combination of winter clothes and beach locations offers opportunities for clothing manufacturers to create new lines of fashionable clothing designed to keep people warm on the beach.
Unconventional Modeling
The Wienerin magazine shoot creates opportunities for modeling industry to change how and where models are photographed.
Season-crossover Photography
Taking photos of models in unconventional weather or season provides opportunities for photographers to create striking imagery for magazines and advertisements.

Where This Applies

Fashion
Clothing manufacturers and designers have the opportunity to create new lines of clothing that merge winter clothing with beachwear using unconventional combinations.
Photography
The photography industry could use unconventional season-crossover photography to create visual interest and stimulate new interest in fashion, travel, and more.
Advertising
Companies and marketers could use unconventional season-crossover photography to advertise their products by placing them in unexpected seasons.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 30%
Activity 76%
Freshness 8%

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