“Where the Wild Things Are” is known as an iconic children’s book by author Maurice Sendak, but as most people know, it will soon become a feature film thanks to Spike Jonze. Children of the 80s (like myself) are particularly excited about the book to movie transformation of “Where the Wild Things Are,” so the recently released featurette is more reason for excitement.
The featurette shows Spike Jonze and Maurice Sendak talking about their versions of the book, and how it translated to the screen. I’m even more excited to see the "Where the Wild Things Are" movie now!
What's Driving This Trend
- Book-to-film Adaptations
- Opportunity for innovative storytelling and bringing beloved books to life on the big screen.
- Behind-the-scenes Featurettes
- Creating additional content and engaging viewers by offering exclusive access and insights into the filmmaking process.
- Nostalgia-driven Marketing
- Capitalizing on the nostalgia of 80s children and leveraging iconic books to generate excitement and buzz for movies.
Who This Affects Most
- Entertainment
- Disruptive innovation opportunities in creating immersive cinematic experiences and exploring new ways to adapt literature into visual storytelling.
- Publishing
- Opportunity to collaborate with filmmakers and leverage popular books to create cross-promotional content and reach new audiences.
- Marketing and Advertising
- Opportunity to target nostalgic consumers through strategic partnerships, create buzz through behind-the-scenes content, and tap into the emotional connections associated with beloved childhood books.
