If you haven’t heard of them, listen up: The Bloody Beetroots are making dance music the way no one else can. And better yet, they do it all masked in Spiderman-style head wear.
The Bloody Beetroots describe themselves best when they ask their fans to “imagine the love child of the Misfits and Daft Punk; the act of conception would be grisly, but what a mighty offspring their union would generate. A formidable force a la the Bloody Beetroots.”
Formidable force is right. Signed to the highly respected Dim Mak Records alongside famed acts such as the Crookers and Congorock, this DJ duo is going big. Recently they did a collaborative video with Steve Aoki entitled “Warped” as seen above. The video is pretty neat and the song has a driving beat that I have fallen in love with.
Although The Bloody Beetroots give a mysteriously masked performance, it is no mystery that they are some of the best performers on the scene.
What Makes This Trend Stand Out
- Masked Musicians
- Disruptive innovation opportunity: Create a new wave of performers who wear masks to maintain an air of mystery and intrigue while captivating audiences.
- Dance Music
- Disruptive innovation opportunity: Develop new ways to blend genres and styles within dance music, pushing the boundaries of what is considered traditional.
- Collaborative Videos
- Disruptive innovation opportunity: Explore creative collaborations between musicians and artists from different genres to create visually stunning and unique music videos.
Sectors Adopting This
- Music
- Disruptive innovation opportunity: Embrace unconventional personas and stage theatrics to differentiate musical acts and create a memorable brand identity.
- Entertainment
- Disruptive innovation opportunity: Incorporate multimedia elements into live performances to enhance the overall experience and engage audiences on multiple levels.
- Fashion
- Disruptive innovation opportunity: Design and market unique and eye-catching headwear that becomes synonymous with specific artists, creating a new trend in the fashion industry.
