Bunny-Shaped Buildings

Macau Pavilion at World Expo Celebrates the Rabbit in Chinese Lore

A gigantic bunny will serve as the home of the Macau Pavilion for the Shanghai World Expo. The Macau Pavilion will look like a jade rabbit and change colors to represent mythology. Rabbit lanterns were popular during the mid-fall festival in China during ancient times.

In Chinese mythology, the jade rabbit is a guide leading to a fairy land. The Macau Pavilion will have a double layer of glass membrane and fluorescent screens; balloons will be the head and tail and will move to attract attention.

Gigantic Bunny-shaped Buildings
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Interactive and Color-changing Structures
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Incorporating Mythology Into Architecture
Disruptive innovation opportunity: Integrate elements of folklore and mythology into architectural designs to create immersive and meaningful experiences for visitors.

Industries Being Reshaped

Architecture and Construction
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SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 23%
Activity 35%
Freshness 8%

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