Interactive Autoshow Events

Jaime Neely Explores the Volkswagen Cross Coupe

Jaime Neely, an Editor and Educational Curator at TrendHunter.com, was invited to the 40th Canadian International AutoShow to check out the conceptVolkwagen Cross Coupe for 2013. Judging by the new Beetle Convertible and EOS Convertible, Volkswagen hasn’t abandoned one of its core principles that driving should be, above all else, fun.

But the underlying message at this year’s AutoShow seems to be one of sustainability. Volkswagen is revealing a Jetta model with TDI (a.k.a. Turbocharged Direct Injection) Clean Diesel technology, which is sure to give you extra miles on the gallon.

Jamie was able to learn more about the ways in which Volkwagen cars are designed and engineered to be lean and green in just about every aspect through interactive and educational touchscreen displays. For example, the heat generated by braking in a Volkswagen vehicle is re-used to charge the car’s alternator. Also, enabling Coasting Mode in a Volkswagen will shut down an idling engine to avoid wasting fuel as well as emitting greenhouse gases.

Interactive Autoshow Events
Creating interactive educational experiences for car enthusiasts to learn more about sustainable automobile technologies.
Clean Diesel Technology
Developing eco-friendly engines that use direct injection technology to reduce fuel consumption and greenhouse gas emissions.
Lean and Green Engineering
Designing automobiles that minimize waste, reuse excess energy, and prioritize sustainability in all aspects of the automobile engineering process.

Who This Affects Most

Automotive Industry
Reimagining automotive industry events as immersive learning experiences to showcase advances in sustainable automobile technology.
Sustainable Manufacturing Industry
Developing increasingly efficient and eco-friendly manufacturing processes to produce automobiles that prioritize sustainability and reduced waste.
Renewable Energy Industry
Incorporating renewable energy sources, such as solar power, into automobile technology to reduce reliance on traditional fossil fuels and prioritize sustainability.
SCORE
1.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 13%
Activity 30%
Freshness 8%

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