From Targeted Webisode Ads to Xbox-Branded Beetles

By: Michael Hemsworth - Published: Jan 29, 2014
The rise in Hispanic-targeted entertainment could come as a surprise to some, but the truth is that a growing percentile of United States residents identify with the ethnicity, which is something that marketers are cluing in to. Here, a variety of different verticals are identified as areas that are pinpointing the cultural group as the main audience.

The U.S.A. aside, Hispanic-targeted entertainment is seeing a rise in many other regions around the world by domestic and international firms that are catering messages to audiences in an ethnic way to not simply garner attention, but also a following that recognizes the attention and respect being paid to them. Whether it's a webisode that's Hispanic-centric or a customized vehicle, advertisers and brands are making distinct choices to better appeal to a diversified audience. Stats for 10 Examples of Hispanic-Targeted Entertainment Trending: Older & Buzzing
Research: 1,911 clicks in 121 w
Interest: 0.5 minutes
Concept: Hispanic-Targeted Entertainment
Related: 87 examples / 67 photos
Segment: Neutral, 12-55
Comparison Set: 32 similar articles, including: language-confused commercials, state-focused tv maps, and converted library abodes .