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Laid-Back Leisurely Campaigns

Kate Moss is the New Face of Rag & Bone's S/S 2013 Campaign

Kate Moss has proven time and time again why she is relevant in the fashion world and can now add being the new face of the Rag & Bone S/S 2013 campaign to her list.

The relaxed campaign features Moss in a natural manner. She is covered up and looks incredible. The light and airy photographs featured in the campaign showcase Moss unwinding on a bench, leaning against a gorgeous brick wall and getting bundled up in a spring jacket. She gives a versatile amount of poses and facial expressions and really exudes ease and natural beauty. Rag & Bone's 2013 collection is cool, calm and collected. The denim is relaxed-fit, the tops are loose-fit and together the looks are causal and comfortable.

The Rag & Bone S/S 2013 campaign featuring the lovely Kate Moss is flawless and laid-back.

SCORE
0.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 0%
Activity 0%
Freshness 8%

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