The Jackson Rathbone by Michael Freeby editorial stars the Twilight actor. Showing off a different side of the young actor, this fun fashion story features a wardrobe from menswear label Skingraft.
Sporting a retro coif by hair stylist Katie O'Neil, Jackson poses for the quirky in-studio image series while holding a Jack of Spades playing card. Representative of his Jack-of-all-Trades status, the card celebrates Jackson's film work and his efforts as an emerging musical artist.
The Jackson Rathbone by Michael Freeby portrait series puts the young actor/musical artist in the spotlight. With a box-office smash like the Twilight film franchise, two iTunes-released singles and his own Barbie doll, the star has no plan of slowing down.
What's Driving This Trend
- Celebrity Fashion Editorials
- Disruptive innovation opportunity: Creating interactive and immersive fashion editorials that showcase celebrities in unexpected and unique ways.
- Multi-talented Celebrities
- Disruptive innovation opportunity: Developing platforms and products that capitalize on the diverse talents of celebrities, such as acting, music, and other creative pursuits.
- Cross-branding Collaborations
- Disruptive innovation opportunity: Facilitating partnerships between fashion labels, musicians, and actors to create unique and memorable collaborations that resonate with consumers.
Who This Affects Most
- Fashion Photography
- Disruptive innovation opportunity: Incorporating new technologies and techniques into fashion photography to create visually stunning and engaging editorials.
- Entertainment
- Disruptive innovation opportunity: Creating innovative platforms and content distribution models to capitalize on the multi-faceted talents of celebrities in the entertainment industry.
- Marketing and Branding
- Disruptive innovation opportunity: Developing unconventional and attention-grabbing marketing strategies that leverage cross-branding collaborations between fashion, music, and entertainment.
