If the source of this 'Jingle Bells' cover is any indication, even cars are getting into the holiday spirit.
This video from Japan is captured by a passing car as they pull up alongside a particularly musical engine. As they get closer, you hear the car's engine playing a familiar tune based on the revving engine.
Without the need for any lyrics, it's clear its a Jingle Bells cover. The driver pumps the gas on and off to create revving noises. Those noises are timed perfectly on the fly to sound like the popular Christmas carol.
This is the kind of video that makes you realize just how ingrained the Christmas season becomes in our heads near the end of the year. Now people don't walk the streets caroling, but instead, they drive the streets doing it!
Key Themes Behind This Trend
- Musical Car Engines
- Disruptive innovation opportunity: Develop technology that allows car engines to play customized tunes, creating a unique audio experience while driving.
- Sound-based Automotive Entertainment
- Disruptive innovation opportunity: Create interactive systems that use engine noises to generate music, enhancing the entertainment value of driving.
- Holiday-themed Vehicle Experiences
- Disruptive innovation opportunity: Design specialized automotive features or events centered around holiday songs and experiences for a festive atmosphere.
Where This Applies
- Automotive
- Disruptive innovation opportunity: Integrate sound synthesis technology into automobiles to enable musical engine performances, enhancing the overall driving experience.
- Entertainment
- Disruptive innovation opportunity: Develop interactive entertainment systems that utilize unique sound experiences, such as engine-generated music, to engage consumers in new and exciting ways.
- Tourism and Event Management
- Disruptive innovation opportunity: Organize holiday-themed caroling events or experiential tours where participants can sing along with engine-generated carols to create memorable seasonal experiences.
