The Ones 2 Watch 'Modernism' editorial takes its inspiration from the art movement of the same name. With a focus on clean lines, bold color hues and abstract geometries, this fashion story translates the visual aesthetic of Modernist art pieces into the wardrobe selects worn by models Megan and Kathryn.
The duo are captured by the lens of Francesca Jane Allen and outfitted by the photoshoot's art director and stylist Alexandra Moon-Age. Megan and Kathryn sport 60s-inspired beehive poufs by hairstylist Nissim Zvi Adri and retro makeup looks by beauty artist Suzy Rycroft. These beauty looks are identical for both girls, making them resemble clones of one another.
Captured on location at Thames Barrier Park, the Ones 2 Watch 'Modernism' editorial pays tribute to the 60s art movement while channeling an aesthetic made famous by the likes of Piet Mondrian and Theo Van Doesburg.
Key Themes Behind This Trend
- Mod-inspired Fashion
- The Modernism editorial's translation of the art movement into apparel offers an opportunity for mod-inspired fashion trends.
- Clones in Fashion
- The identical beauty looks for models Megan and Kathryn create interest in clone-inspired fashion trends.
- Retro Beauty
- The retro makeup and hair looks by Suzy Rycroft and Nissim Zvi Adri offer potential for disruptive innovation in the beauty industry.
Where This Applies
- Fashion
- The Modernism editorial offers opportunities for mod-inspired fashion trends.
- Beauty
- The retro makeup and hair looks offer potential for disruptive innovation in the beauty industry.
- Photography
- Capturing the Modernism editorial on location at Thames Barrier Park offers opportunities for landscape photography trends.
