Wanda Catsman of The Netherlands used Pinterest to get a job. She pinned various capabilities and experiences of her private and working life to her homepage, and from there made herself more marketable to employers.
Using social media to find jobs as well as present others with a brand image of yourself is becoming more common these days. Video CVs have surfaced in the past, but this is the first time anyone has used Pinterest. Catsman pinned various recommendations put forth by others, as well as a word collage of her various skills and attributes.
Social media is a great way for people to connect, so why not use these outlets for self-branding and land yourself a dream job?
Why This Trend Is Growing
- Social Media Job Hunt
- The trend of using social media platforms for job hunting and self-promotion is becoming more commonplace as candidates recognize it as a way of showcasing their skills.
- Creative CV Platforms
- As more individuals seek to stand out in a highly competitive job market, the trend of using creative platforms, like Pinterest, to showcase one's skills and experience is likely to increase.
- Visual Cvs
- Visual resumes such as those on Pinterest are gaining popularity that may provide new opportunities for businesses to create innovative recruitment strategies.
Industries Being Reshaped
- Digital Marketing
- Social media is an ecosystem that requires experts with advertising and branding skills to assist individuals in establishing professional profiles and promoting themselves online.
- Career Management Services
- Organisations providing career management services will be called upon to provide consultation and assistance to job-seekers on how best to build their personal brands and promote them online.
- Recruitment Firms
- As creative CV platforms grow in popularity, recruitment firms have an opportunity to develop ways to evaluate, discover and monitor such advancements to find fit candidates.
