Invigoratingly Vibrant Menswear

The Homme Style 'Electric Youth' Editorial Stars Josh Beech

There is a reason why the Homme Style 'Electric Youth' editorial is titled so. It is entirely electrifying, from the clothing featured to the style of photography used. Interestingly, there is also a dark undercurrent that balances the vibrancy of most of the images. This allows the outfits to be as edgy as they are eccentric.

Appearing in the June 2012 issue of the magazine, the Homme Style Electric Youth editorial was invigoratingly photographed by Marco Falcetta. Showcasing an assortment of menswear, the photoshoot was styled by Manos Samartzis. Male model Josh Beech is clad in designs from such heavyweight brands as Givenchy, Alexander McQueen, Maison Martin Margiela, Moschino and Raf Simons. Highly-energized and eye-catching, the editorial will inspire men this summer season.

Electrifying Menswear
Disruptive innovation opportunities lie in the fusion of vibrant designs and edgy aesthetics for menswear.
Eccentric Fashion Photography
Exploring unconventional and vibrant photography styles presents disruptive innovation opportunities for capturing fashion editorials.
Menswear Influenced by Youth Culture
Disruptive innovation opportunities lie in creating menswear designs that incorporate the spirit and energy of youth culture.

Who This Affects Most

Fashion Photography
Embracing vibrant and unconventional photography techniques can disrupt the traditional fashion photography industry.
Fashion Design
Integrating bold and energetic designs into menswear offers disruptive innovation opportunities in the fashion industry.
Magazine Publishing
Showcasing invigorating and visually captivating editorial content can disrupt the traditional magazine publishing industry.
SCORE
5.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 80%
Freshness 8%

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