The Flaunt Magazine Spring/Summer 2012 Rachel Alexander photoshoot has been taken at an assortment of gritty urban locations. Wired fences and spray painted cement walls have been deemed as optimal fashion backdrops here, contrasting a rough appeal with the softer looks of the UK model.
This brazen editorial was executed by photographer Rachel Bank. The Bank production takes viewers on a tour of metropolitan thoroughfares, capturing cars, bridges and sky-high buildings. Although the spots may not be initially associated with the couture world, Alexander is found clad in a gilded dress with an array of excessively high, open-toed pumps. Wide leather belts and animal-print pieces add to the eccentric display, working in mismatched motifs and a daring approach to summer fashion.
What's Driving This Trend
- Urban Fashion Photoshoots
- There's an opportunity to create more edgy urban fashion editorials that push the boundaries of traditional fashion photography.
- Gritty Backdrops for Fashion
- Photographers can continue to experiment with unconventional locations as fashion backdrops, showcasing the beauty in unexpected places.
- Mismatched Motifs in Fashion
- There's potential to explore eclectic patterns and prints in fashion, creating unique and bold statement pieces.
Who This Affects Most
- Fashion Photography
- Photographers can take advantage of urban locations for fashion shoots, creating dynamic images that stand out in the industry.
- Fashion Design
- Designers can experiment with different patterns and motifs to create unique and bold pieces that push the boundaries of traditional fashion.
- Urban Exploration
- There's a potential for companies to offer guided tours of gritty urban locations for fashion shoots, embracing the beauty of unconventional settings.
