Recently posted by Michal Hudecek on Visual.ly, this infographic aptly titled, 'Learn How To Motivate The Crowd,' lives up to its name.
It pithily summarizes key components of crowdsourcing into something that can be read in a minute or two. It starts off by emphasizing three key elements of using the web to motivate the crowd. Talking, interacting and contributing are essential to building a community, engaging that community and maintaining it.
The graph then moves on to drill other important concepts into the viewer's mind. Arranged on a circle are the words pride, fun, impact, relationships and money. The diagram illustrates how, when interacting with an audience or rather community online, such concepts are not independent from one another but interlinked and often inseparable.
Crowdsourcing is an efficient and powerful way to generate data about whatever it is one needs data on.
Key Themes Behind This Trend
- Crowdsourcing
- Opportunity for businesses to leverage the power of the crowd to generate data and insights.
- Community Engagement
- Opportunity to build and maintain a community through online interaction and contribution.
- Interconnected Concepts
- Recognition that pride, fun, impact, relationships, and money are interlinked when engaging with an online audience.
Where This Applies
- Market Research
- Opportunity to use crowdsourcing to gather data for market research purposes.
- Online Communities
- Opportunity to create and sustain online communities through effective engagement strategies.
- Digital Marketing
- Opportunity to leverage interconnected concepts like pride, fun, impact, relationships, and money to drive successful digital marketing campaigns.
