The 'Paris-Scope' project is a peculiar collaborative effort between Chelsea’s Mixed Greens and Paris’s Projective City that showcases new artists' work in a small room -- which can only be viewed through a peephole.
A seemingly full-sized art gallery exists on the other side of the tiny viewing hole in the wall, and is comprised of features that seem both close enough to touch and far off into the distance.
Artists from all over the world have been approached to be showcased in the gallery that allows viewers to see the pieces, but never be physically able to touch them or enter the room that they are housed in.
The first exhibition featured by the project is an installation by James Reeder, entitled The Mountain.
Why This Trend Is Growing
- Impossible-to-enter Exhibits
- Creating art displays that can only be viewed through a restricted access point.
- Peephole Art Galleries
- Using peepholes to offer a unique and intimate viewing experience for art exhibitions.
- Virtual Presence Art
- Utilizing technology to allow viewers to experience art without physically entering the space.
Industries Being Reshaped
- Art Galleries
- Opportunity for galleries to create exclusive, immersive experiences for their visitors.
- Technology
- Development of virtual reality and augmented reality solutions to enhance art viewing experiences.
- Experiential Marketing
- Brands can leverage peephole art galleries to create memorable and interactive marketing campaigns.
