The Jess Gold RUSSH Magazine editorial stars the Australian fresh face. Showcasing a 90s style aesthetic, this fashion story puts focus on chic, chunky knits and layered looks. From oversized wools to graphically printed logo sweaters, this portrait series references a variety of retro garments.
Outfitted by Billie Iveson, Jess is a vision in unconventional knits that offer up a serving of vivid color tones and rich textures. Photographer by Stephen Ward, the model sports ladylike pairings and edgy high school-inspired get-ups in a stylish spread that exudes a youthful self-expression.
Featured in the publication's #45 issue, the Jess Gold RUSSH Magazine shoot is rock-and-roll chic. Pulling off the side-swept hair trend along with a 50s cat-eye, the newbie model shows off some superstar potential.
Key Themes Behind This Trend
- Retro Knitwear Fashion
- Fashion industry disruptors can take advantage of this trend by incorporating bold colors and textures into their knitwear designs.
- 90s Adolescence Aesthetic
- Brands can create disruptive innovation opportunities by tapping into this trend and infusing edgy high school-inspired looks into their clothing lines.
- Youthful Self-expression
- Companies that encourage self-expression in their marketing campaigns can benefit from this trend by appealing to younger demographics.
Where This Applies
- Fashion
- The fashion industry can implement disruptive innovations by embracing retro knitwear fashion and adolescent 90s aesthetics in their upcoming collections.
- Advertising
- Advertising professionals can develop disruptive strategies by marketing products in a way that encourages youthful self-expression, appealing to a younger demographic.
- Photography
- Photographers can explore disruptive opportunities by incorporating vintage fashion elements with young models, creating visually appealing ad campaigns that capture a unique look and feel.
