The Torino Lighting Installation, designed by architects Italo Lupi and Milan-based practice Migliore + Servetto Architetti Associati, was a design concept selected as the winner of the 'Look of the City of Torino 150.' The Look of the City selected the special "urban outfit" as the winning installation for the competition which is celebrating the 150th anniversary of Italy's unification.
The Torino Lighting Installation, "torino + light + Italian colors," has been installed atop the tallest building in Turin, the 'Mole Antonelliana.' Three rectangular steel frames with red, white and green LED lights are suspended atop the historic landmark at approximately 100 meters high in the first Italian capital city. The celebration for the 150 anniversary of Italian unification will take place for the duration of 2012.
What's Driving This Trend
- Colorful Lighting Installations
- Opportunity for architects and designers to create visually stunning lighting installations for celebratory events.
- Urban Outfit Competitions
- The rise of competitions to select unique and eye-catching designs to enhance city landscapes and commemorate special occasions.
- National Anniversary Celebrations
- Increasing demand for innovative and distinctive installations to mark significant milestones in a country's history and promote national pride.
Who This Affects Most
- Architecture
- Architecture firms can leverage their expertise to create captivating lighting installations for special events and landmarks.
- Event Planning and Design
- Opportunity for event planners and designers to offer unique and visually striking lighting installations for celebratory occasions.
- Tourism and Hospitality
- Hotels and tourist attractions can attract visitors by hosting special lighting installations to commemorate national anniversaries and enhance guest experiences.
