Los Angeles-based swimwear company Minimale Animale has recently launched their latest line of beach clothing. The whole raison d'être of these bikinis can be summed up in the phrase, "less is more."
Minimale Animale pushes this to the extreme. Much of their swimwear is made from fishnet fabrics. Every piece in the line seeks to emphasize the area of the body where it is worn. The purpose being of course, to bring out the sultriness of its wearer.
The swimwear company commissioned designer Cassandra Kellogg and photographer Henrik Purienne to shoot the photographs featured here. A passing glance at the series makes it very obvious that Minimale Animale is unapologetically aiming for sultry. The bikinis may be a little too risqué for some, but for the exhibitionist it doesn't get much better than this.
Key Themes Behind This Trend
- Fishnet Swimwear
- Opportunity for disruptive innovation: Exploring new materials and designs for swimwear that push the boundaries of traditional fabric choices.
- Body Emphasis
- Opportunity for disruptive innovation: Developing apparel that strategically emphasizes specific areas of the body to enhance the wearer's desired aesthetic.
- Sultry Fashion
- Opportunity for disruptive innovation: Creating seductive and provocative clothing items that cater to individuals seeking daring and expressive fashion choices.
Where This Applies
- Fashion
- Opportunity for disruptive innovation: Exploring provocative fashion designs and materials that challenge traditional norms and captivate a niche market.
- Swimwear
- Opportunity for disruptive innovation: Redefining the boundaries of swimwear design by incorporating unconventional fabrics and unique body-enhancing features.
- Photography
- Opportunity for disruptive innovation: Collaborating with fashion brands to capture captivating and provocative imagery that aligns with their brand identity and target audience.
