The Dexia Tower in Brussel, Belgium has 4,200 windows that each have a remote controlled RGB LED bar that basically turns the entire building into a huge glowing chameleon-like Vegas light show.
Creative Review notes, "Dexia, a bank, opened its Tower, next to the Rogier Metro station at the end of one of the city's main thoroughfares, last year. Ever since, it has played host to a series of amazing light shows, mostly courtesy of Brussels-based LAb[au], specialists in interactive artworks and audiovisual performances. Playing while we were there was Who's Afraid of Red, Green and Blue? (above), one of a series of six different works, each lasting two months. The current show is on the theme of weather."
Why This Trend Is Growing
- Interactive Building Lighting
- Embracing technology to create interactive and visually stunning lighting displays on buildings.
- Remote Controlled LED Lighting
- Utilizing remote controlled RGB LED bars to transform buildings into customizable light shows.
- Audiovisual Performances
- Combining visual art and sound to create immersive experiences for viewers.
Industries Being Reshaped
- Architecture
- Incorporating interactive lighting elements into building designs to create unique and captivating structures.
- Entertainment
- Using remote controlled LED lighting systems to enhance the visual experience in concerts, festivals, and other live events.
- Art
- Exploring the possibilities of audiovisual performances as a new form of artistic expression and entertainment.
