The boundaries between the subject and her surroundings are very hazing in Flower Garden by Vivienne Mok. The soft rose-tinted spreads feature delicate beauties Jone Vikauskaite and Anna Saminina amidst sets of floral wallpaper and textiles wearing silken diaphanous fabrics. But the main reason why there's such a consistency in aesthetics and mood throughout these exquisite images is because the photographer is also responsible for the styling, the hair and the makeup for this prepossessing photo shoot.
A gauzy haze coats the threshold between the viewer and the models within the youthful pictures, giving the series a surreal quality as if each spread is depicting a dream. Flower Garden by Vivienne Mok frames these dainty females, presenting the idea of an ethereal innocence.
What's Driving This Trend
- Floral Aesthetics
- There is an opportunity for businesses in various industries to incorporate floral elements into their branding to appeal to consumers who appreciate delicate, ethereal aesthetics.
- Photographer as Stylist
- As demonstrated in Flower Garden by Vivienne Mok, there is potential for businesses in the fashion and beauty industries to save costs by having one individual handle multiple roles, such as photographer, stylist, and makeup artist.
- Surreal Imagery
- The dreamlike quality of Flower Garden by Vivienne Mok presents an opportunity for businesses in the art and advertising industries to experiment with surreal visuals to capture the attention of their audience.
Who This Affects Most
- Fashion
- Businesses in the fashion industry can take inspiration from Flower Garden by Vivienne Mok to create clothing and accessories with delicate floral patterns or fabric.
- Beauty
- Makeup and skincare companies can draw inspiration from the soft and feminine looks in Flower Garden by Vivienne Mok to create products that promote an ethereal and innocent aesthetic.
- Interior Design
- The floral wallpaper and textiles in Flower Garden by Vivienne Mok can inspire businesses in the interior design industry to incorporate floral elements into their designs for a delicate and dreamy appeal.
