Mythical Creature Figurines

Joe Ledbetter Creates Wicked Renditions of the Chinese Zodiak

Joe Ledbetter has created a wicked set of figurines depicting the 12 legendary animals from the traditional Chinese Zodiac. Revamped in Joe Ledbetter's signature style, the ancient beasts get an updated cartoon makeover with some badass results.

Every single piece in Joe Ledbetter's Chinese Zodiak Mini Figure World Series is definitely worth picking up. It's one of the few series where having the whole collection shouldn't even be a question. From dragon and tiger to pig and rooster, every animal looks ferociously fierce.

The Joe Ledbetter figures stand between three to four inches and are packaged in window boxes so you know exactly which beast you're purchasing. Everyone can try and collect them all as they are available from retailers worldwide.

Cartoon-style Figurines
Opportunities for disrupting traditional figurine designs with modern cartoon aesthetics
Collectible Mini Figure Series
Potential for introducing a series of collectible mini figures with a theme or story
Revamped Traditional Themes
Chances for innovating and refreshing traditional themes by giving them a modern twist

Sectors Adopting This

Toy Manufacturing
Opportunities to create updated, collectible figurines and introduce new series for collectors and enthusiasts
Art Collecting Market
Potential for introducing new artists and creating interest in collectible figurines as art pieces
Chinese-themed Decor
Chances to create modern and visually stunning Chinese-themed decor pieces for collectors and cultural enthusiasts
SCORE
1.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 27%
Freshness 8%

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