Three singers were documented in New Zealand ordering from a McDonald's by way of song. Apparently the singers are part of an association called the Family Life Education Pasefika (FLEP), which uses various types of media to enhance dialogue. The team uses music, drama and dance to bring together communities in the the Pacific.
Check out the video for a good laugh, as the cashier even tries to join in on the fun.
Implications - Controversial public stunts are an excellent way for new companies to gain media attention and free advertising. Consumers are intrigued by unusual public behavior and will seek out a company or brand that performs a publicity stunt. Companies can create a buzz through simple defiant or bold acts performed in popular or recognized locations.
What Makes This Trend Stand Out
- Controversial Public Stunts
- Controversial public stunts are an excellent way for new companies to gain media attention and free advertising.
- Unusual Public Behavior
- Consumers are intrigued by unusual public behavior and will seek out a company or brand that performs a publicity stunt.
- Creating Buzz Through Defiant Acts
- Companies can create a buzz through simple defiant or bold acts performed in popular or recognized locations.
Sectors Adopting This
- Marketing and Advertising
- Marketing and advertising companies can help new businesses devise and execute controversial public stunts to gain media attention and free advertising.
- Entertainment and Event Management
- Entertainment and event management industries can leverage the trend of unusual public behavior by creating and organizing unique and attention-grabbing events for companies and brands.
- Tourism and Hospitality
- Tourism and hospitality industries can utilize the trend of creating buzz through defiant acts to attract visitors by organizing exciting and unconventional experiences.
