Alcatel unveiled several during CTIA Wireless 2008 in Las Vegas and one of the more popular with the men (really?) were its Playboy-branded handset 'OT-V770A'
It comes in Gold, Pink, or Silver metallic trim, and really plays up its Playboy affiliation. The Playboy phone supports a 1.3 megapixel camera, media player, full-screen video playback, 10MB onboard memory, microSD card slot and embossed in addition to the Playboy logo. Old Hef keeps on rollin in the dough.
What Makes This Trend Stand Out
- Branded Mobile Phones
- Opportunity to create and market mobile phones with branding from popular lifestyle or entertainment brands.
- Customized Design
- Opportunity to offer customers the option to customize the design of their mobile phones with metallic trim and branded logos.
- Enhanced Media Features
- Opportunity to develop mobile phones with improved camera, media player, and video playback capabilities.
Sectors Adopting This
- Consumer Electronics
- The consumer electronics industry can capitalize on the trend of branded mobile phones and customized design to attract customers.
- Fashion and Lifestyle
- The fashion and lifestyle industry can explore collaborations with mobile phone manufacturers to create stylish and branded devices.
- Entertainment
- The entertainment industry can leverage the trend of enhanced media features on mobile phones to provide immersive content experiences.
