Peculiar Headgear

Elaborate Hats Abound in Tush Magazine

Rapidly becoming one of my favorite publications, Tush Magazine has an extremely creative hat editorial in its new 15th issue.

From the ‘under construction’ LEGO hat to the ‘safety first’ helmet, the editorial “chapeaux-a-porter” is all about peculiar headgear.

The eye-catching editorial was shot by photographer Armin Morbach (who earlier sold us watches with crotchvertising, as you can see below).

It features model Kine Diouf with elaborate styling by Katrin Gerhardy and breathtaking makeup by Claudia Perschmann.

Check out more creative hats and headgear editorials below.

Creative Headgear
There is an opportunity for the fashion industry to capitalize on the trend towards unique and intricate headwear.
Unconventional Accessories
The accessory industry can disrupt traditional fashion with unique and unconventional designs like the under construction LEGO hat featured in Tush Magazine's editorial.
Editorial Innovation
The editorial industry can differentiate itself with unique and eye-catching photoshoots featuring peculiar headgear.

Sectors Adopting This

Fashion
The fashion industry can benefit from incorporating unique headgear designs into their collections.
Accessories
The accessories industry can disrupt traditional fashion with unique and unconventional designs like the under construction LEGO hat featured in Tush Magazine's editorial.
Editorial
The editorial industry can differentiate itself with unique and eye-catching photoshoots featuring peculiar headgear.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 68%
Activity 47%
Freshness 8%

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