Laura McQuarrie

Oftentimes, expectant mothers don't start taking prenatal vitamins until after they've discovered they're pregnant, and the innovative HealthyBaby Out Prenatal nutrition system is designed to begin... MORE

Inspired by an iconic 80s song, Curls Just Wanna Have Fun is a new, global creator-led campaign from Aussie that aims to make routine curl care more fun. Informed by the insight that curl routines... MORE

According to a recent report from the International Food Information Council, 70% of adults in the United States are looking for ways to add protein to their diet, and Oroweat is answering the call... MORE

Following the success of its P-TIOX Serum launch, SkinCeuticals is expanding the viral franchise with the all-new P-TIOX Cream, designed to visibly target deep-set wrinkles and pores, and... MORE

Independent Age, the UK-based national charity devoted to helping older people facing financial hardship, opened the doors to The Westminster Tap, a pop-up that exclusively serves tap water to... MORE

Coffee lovers increasingly want the coffeehouse experience on their own terms, whether it's the convenience of skipping the line, the savings, or simply the pleasure of barista-quality serves... MORE

The virality of Dubai chocolate has moved well beyond snacking and now, fans of the creamy, nutty combination of chocolate and pistachio want to savor the indulgent flavor in other areas of their... MORE

Bloom Nutrition fans already love its Sparkling Energy drink in Cherry Lime, so the brand's new Shirley Temple-inspired cherry twist is poised to be an instant hit. The classic, nostalgic... MORE

To coincide with the release of the highly anticipated sequel to The Devil Wears Prada, Waldorf Astoria Hotels & Resorts concocted The Devil's Martini, a limited-time Hilton x The Devil Wears Prada... MORE

Walking is one of the most underrated forms of movement for supporting everything from mood and sleep to weight management, and WalkFully champions the simple, powerful act of putting one foot in... MORE

As sugar-conscious adults reach for zero-sugar sparkling water to refresh and rehydrate, NoBiggie recognized that parents want the same mindful choice for their kids and created mini cans of... MORE

Cold-pressed, organic juice brand Midwest Juicery launched 12 Shots Elderberry to solve the frustrations many wellness-minded consumers experience with single-serve wellness shots—primarily their... MORE

Mavie, a first-of-its-kind wellness membership designed exclusively for mothers, launches Mother's Day 2026 to provide support for the full spectrum of motherhood. Members benefit from personalized... MORE

Most squeezable pouch snacks for adults are squarely focused on fuel and nourishment, but NOORA Blends is determined to offer something different: functional blends that go beyond performance and... MORE

A new generation of drinkers is embracing lower-alcohol wines because they want to be fully present for both the social occasions they enjoy and the moments after, seeking out options like Laylow... MORE

Cerebelly Clever Bars are on-the-go soft-baked snack bars that entice kids ages four and up with fun flavors like Blueberry Muffin, Strawberry Shortcake, and Apple Pie, while delighting parents and... MORE

Few things signal summer's arrival quite like lemonade, and Island Way reimagined the drink beloved by all ages as cooling, juicy Lemonade Bites that pack all of the tart-sweet, refreshing magic... MORE

Beauty of Joseon collaborated with Sephora Times Square to host the Morning Moisturizer SPF Grocery experience in NYC, inviting passersby into a playful, supermarket-inspired space to explore... MORE

Gen Z demands makeup that's portable, customizable, full of color and room for self-expression, while still delivering clean ingredients and skincare-first formulas, and The Crème Shop Kiss &... MORE

Using the newest addition to its signature Treats range for inspiration, coconut water brand Vita Coco teamed up with an adventure bag brand to drop a limited-edition Vita Coco x Baboon to the Moon... MORE

Swedish candy culture, celebrated for its quality ingredients, playful flavors and novel textures, is now leaping off the snack shelf and into the beauty aisle to infuse the H&M Beauty and BUBS... MORE

When Dubai chocolate went viral, the brands and quick-service restaurants that riffed on its creamy indulgence largely leaned on dairy-based ingredients, leaving plant-based consumers unable to... MORE

Ravioli is an immensely comforting food, but for those avoiding dairy, finding versions free from the usual cheese and cream fillings can be a surprisingly tricky quest—but Shire's Naturals... MORE

In the UAE, Switch brings fresh options to the freezer aisle with seasoned plant-based meat alternatives like Switch Kafta, featuring four soy-free, gluten-free, cholesterol-free skewers. Rich,... MORE

Excitement surrounding the World Cup is building in the United States, and ready-to-drink cocktail brand BuzzBallz is tapping into it with fresh, sporty SoccerBallz flavors. A tribute to... MORE

Le Monde Gourmand teamed up wth Jon & Vinnys, a California Italian restaurant, to launch Tomate Bébé eau de parfum that captures the essence of summer in Italy with notes of fennel, tomato leaf,... MORE

Glenmorangie's Once Upon a Time in Scotland campaign kicked off in January 2025 to introduce Harrison Ford as the new face of the brand, and in 2026, a Glenmorangie Harrison Ford Limited Edition... MORE

Finishing butter is one of the kitchen's greatest secrets, and M&S Collection Smoky Cowboy British Blended Butter is a simple addition made in small batches, exclusively for Marks & Spencer by Brue... MORE

Noting the emergence of honey as one of the most sought-after flavors across food and beverage, Plymouth Gin built a limited-edition Bee's Knees Cocktail Courier Kit around its honey-flavored gin.... MORE

While the better-for-you frozen dessert category has exploded with protein ice cream innovations in recent years, high-protein gelato remains largely unexplored—but not by Forti, a brand that... MORE

Junior's Restaurant and Bakery, founded in Brooklyn in 1950 and celebrated for its world-famous cheesecake, teamed up with Other Half Brewing to launch Other Half x Junior's, a line of four... MORE

Craisins' Fireworks Cranberry Mix is a new, limited-edition snack, designed to shake up the dried fruit snack category by pairing classic red Craisins with white and blue popping candy clusters.... MORE

The twelve archetypes of the zodiac are an endless source of inspiration, and the ever-relevant framework for self-exploration informed The Whisky Exchange's The Summer Solstice Release. This... MORE

Athletic Brewing Company teamed up with Premier Lacrosse League (PLL) to announce the launch of Crease Crusher, a limited-time non-alcoholic collaboration brew built for the intensity that defines... MORE

The highly anticipated Bones Coffee Company Summer 2026 Flavor Collection is back for another year, and this seasonal, limited-edition lineup takes cues from some of the most craveable bites of... MORE

Driven by skin-conscious consumers, water-based, alcohol-free fragrances are having a moment, and the limited-edition Summer Grace Waterfront Escape eau de toilette is Philosophy's first. This... MORE