Photographer Laura Jiménez teamed up with Hannah Gillespie from Models-1 to create this youthful editorial for C-Heads.
The two traveled to Gillespie's neck of the woods (Essex) to shoot. Of the experience, Jimenex says, "I found her so young and innocent but full of energy and raw beauty, inspiring enough. We had a car, so we decided to drive through her neighborhood until we got to the forest and a pond and we messed around till I shot all the film I had in the bag.”
Hannah's wide eyes and straight-across bangs make her look even younger and more innocent than she actually (probably) is. Her natural, fresh-faced look (she did her own makeup and styling) fits right in with the beautiful English countryside.
Key Themes Behind This Trend
- Youthful Editorials
- Opportunity for brands to capture the energy and raw beauty of young models in their marketing campaigns.
- Natural Styling
- Demand for fresh-faced, minimalistic makeup and styling techniques in the fashion industry.
- Location-based Shoots
- Growing popularity of choosing unique and picturesque locations for fashion photography to enhance the storytelling aspect.
Where This Applies
- Fashion
- Disruptive innovation opportunity for fashion brands to target younger demographics with authenticity and relatability.
- Photography
- Innovative approaches in capturing youthfulness and natural beauty can create new opportunities in the photography industry.
- Makeup and Styling
- Industry players can explore new techniques and trends that focus on natural and minimalistic looks, appealing to the modern consumer.
