Around Toronto, spring is shaping up to be on of the best ones we've had in a while -- record temperatures for March and sun almost everyday. If you are not so fortunate however, I suggest you stock up on some stylish rain gear and none are nicer than the garments featured in the Woolrich Woolen Mills 2010 Collection.
When dealing with the unpredicatble weather of spring, you want something to keep the rain and cold out, however, you don't want to look like a ten-year-old wearing that dorky windbreaker. The Woolrich Woolen Mills 2010 Collection offers some simple, laid back and most importantly, mature styles that will suit the young college guy as well as someone in their forties.
What's Driving This Trend
- Stylish Rain Gear
- Opportunity for companies to create fashionable rain gear that can keep the rain and cold out while looking mature and stylish.
- Mature Styles for Unpredictable Weather
- Companies can innovate by creating simple and laid back styles that cater to all age groups for unpredictable weather.
- Spring Wear
- Opportunity for companies to create spring wear that can adjust to temperature changes and protect individuals from unpredictable spring weather.
Who This Affects Most
- Fashion Industry
- Fashion companies can innovate by creating stylish and mature rain gear for unpredictable weather.
- Outdoor Gear Industry
- Companies in the outdoor gear industry can introduce more versatile and fashionable rain gear to cater to a wider market.
- Textile Industry
- Opportunity for textile companies to create innovative fabrics that are water-resistant and can be used for spring wear.
