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Intense Hydration Skincare

LANEIGE's Water Bank Blue Hyaluronic Intensive Moisturizer is Vegan

— January 12, 2024 — Fashion
The new Water Bank Blue Hyaluronic Intensive Moisturizer from LANEIGE nourishes dry skin and is available just in time for winter. Joining the beauty brand's Water Bank product family, this next-generation cream provides comforting hydration, easing the effects of extreme dryness and reinforcing the skin's natural moisture barrier.

Packed with a handful of powerful ingredients, including micro-sized Blue Hyaluronic Acid, 100% Vegan Omega Peptides, Squalane, and Purified Cica, the moisturizer is backed by 40 years of research. It undergoes a fermentation and refining process to ensure amplified hydration, with results that include visible relief from redness, rapid moisture barrier repair, and 120-hour hydration.

What sets the product apart further is its sustainable packaging -- a refillable pod that reduces plastic consumption by 70%, and packaging cartons that are made with FSC-certified paper. The product is now available online and in store at Sephora Canada locations.

Image Credit: LANEIGE
Trend Themes
1. Sustainable Packaging - The inclusion of a refillable pod that reduces plastic consumption by 70% presents a disruptive innovation opportunity for brands in the skincare industry.
2. Extreme Hydration - The Water Bank Blue Hyaluronic Intensive Moisturizer's 120-hour hydration capability showcases a disruptive innovation opportunity for the beauty industry in creating long-lasting moisturizing products.
3. Vegan Skincare - The 100% Vegan Omega Peptides in LANEIGE's new moisturizer highlight a disruptive innovation opportunity for skincare companies looking to cater to the growing demand for vegan beauty products.
Industry Implications
1. Skincare - The Water Bank Blue Hyaluronic Intensive Moisturizer's intense hydration capabilities unveil opportunities for disruptive innovation in the skincare industry.
2. Beauty - The new Water Bank Blue Hyaluronic Intensive Moisturizer offers an opportunity for disruptive innovation by providing prolonged hydration, satisfying the beauty industry's need for long-lasting moisturizing products.
3. Retail - The sustainability-focused packaging of LANEIGE's Water Bank Blue Hyaluronic Intensive Moisturizer presents a disruptive innovation opportunity for retail businesses to emphasize eco-friendly practices.
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