The Vladimir Stanek runway presentation for Spring/Summer 2015 graced the stage at Mercedes-Benz Prague Fashion Weekend. The Czech designer looked to modern technology and social media for his inspiration and adorned his garments and his models' bodies with printed hashtag graphics.
Boasting swimwear, statement tees, sheer tops and athletic shorts, this collection illustrates man's attachment to modern technology. Through its use of hashtags, this Vladimir Stanek runway presentation pokes fun at technology while simultaneously embracing it.
For most social media users and smartphone owners, technology has become a crucial element in our lives. We often see our phones as a part of us and these wearable hashtag fashions transform this abstract idea into a reality. The garments are youthful, cheeky and reflective of today's generation.