The Vanishing Elephant High Summer 2012 lookbook features an array of fun patterns and a palette of brightly colored hues. From vibrant denims to subtly printed cabana shirts, this menswear collection marries comfort with cool design concepts that embrace a botanical inspiration.
A fresh take on the Hawaiian shirt can be seen with a bevy of flower-infused textiles that are fun without being over the top. These spirited garments are paired with the Australian label's casual trousers that are showcased in bold pastel tones of yellows and aquas.
Setting the tone for summer nights and beachy venues, the Vanishing Elephant High Summer 2012 lookbook makes one long for the return of the summer season and the pleasant weather associated with it.
What's Driving This Trend
- Botanical Menswear
- The use of botanical inspired prints and colors in menswear design presents an opportunity for fashion companies to cater to consumers looking for playful and vibrant options.
- Pastel Tones
- The use of bold pastel tones in menswear design presents an opportunity for fashion companies to cater to consumers looking for unique and trendy options.
- Casual Cabana Shirts
- The trend of casual cabana shirts in menswear design presents an opportunity for fashion companies to cater to consumers looking for comfortable yet stylish options.
Who This Affects Most
- Fashion
- Fashion companies can capitalize on the use of botanical prints and bold pastel tones to create playful and trendsetting menswear options.
- Retail
- Retail stores can include casual cabana shirts in their inventory to cater to consumers looking for comfortable and stylish clothing options.
- Textile Manufacturing
- Textile manufacturers can showcase their ability to create unique botanical-inspired fabrics to attract fashion companies looking to incorporate playful prints in their menswear collections.
