The Utilikilt alone could entertain me for hours; throw in the videos they make and I am about as happy as, well, a guy in a Utilikilt.
Based out of Seattle, Washington, the Utilikilt is for the alpha male who isn't afraid to take part in a 30-second to one-minute dialogue defending his manhood. You can check out more of the Utilikilt at the link below.
Implications - Many consumers often enjoy the juxtaposition of two completely different items. By portraying everyday items in ways that consumers are not used to, companies will generate new experiences that will appeal to a wider clientele. Companies will benefit by focusing on imaginative ways to market products that already exist.
Manly Man Skirts
More Stats +/-
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.