Rectangular Eco-Friendly Watches

Tom Ford Unveils Its Newest 'Ocean Plastic' Timepiece, the '004'

Luxury fashion house Tom Ford has unveiled the newest addition to its eco-friendly 'Ocean Plastic' watch collection: the '004' timepiece.

The new watch delivers a casual yet classy design and features a rectangular case that is made from 100% recycled ocean plastics. On the inside, the piece comes with a unique dial inlay and woven wrist strap that is also made from ocean plastics. Powering the sleek timepiece is a premium quartz movement. According to the company, each watch requires a total of 32 plastic bottles to create.

For those interested, the 004 timepiece is now available in either a white or black variation and can be purchased on Tom Ford's website or at select physical retailers in the United States.

Image Credit: Tom Ford

Eco-friendly Fashion
Tom Ford's eco-friendly watches made from recycled ocean plastics open up opportunities for eco-friendly fashion in the luxury fashion market.
Circular Economy
The use of recycled ocean plastics in Tom Ford's watches represents opportunities for circular economy innovations in luxury watchmaking.
Sustainable Design
Tom Ford's rectangular eco-friendly watches open up opportunities for sustainable design in luxury fashion and product design.

Who This Affects Most

Luxury Fashion
Tom Ford's 'Ocean Plastic' watches represent a disruptive innovation opportunity in the luxury fashion industry, as demand for sustainable and eco-friendly products increases.
Watchmaking
Tom Ford's use of recycled ocean plastics in their watches creates opportunities for innovative sustainable production methods in the watchmaking industry.
Product Design
Tom Ford's eco-friendly watches open up new possibilities for eco-friendly materials and sustainable product design in the wider luxury product design industry.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 46%
Freshness 13%