Active 90s Style Sneakers

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The Recently Debuted The North Face Sneakers are Distinctly Colorful

— May 4, 2019 — Fashion
The new lineup of The North Face sneakers have been unveiled by the activewear brand with a distinct sense of style and function to provide wearers with a sense of balance. The Sumida Moc Knit has a pull-on sock-style with a cushioned sole and textured grip rubber on the tread, while the Havel has a subtle gray knit upper along with a FastFoam sole.

The Sihl Mid and Spreva are characterized by their vibrant colors that convey a sense of 90s style that will suit sneaker enthusiasts who are looking for a retro way to stay prepared for activity.

The new The North Face sneakers are priced between $100 and $200, and will be available for purchase in June.


Image Credit: The North Face

Trend Themes

  1. Retro Sneakers — Opportunity for brands to adopt a vintage-inspired design to cater to consumers who seek a touch of nostalgia in their footwear.
  2. Functional Footwear — Innovation opportunity for brands to create sneakers that merge style with performance-centric features.
  3. Colorful Activewear — A trend that showcases how brands can offer bold and vibrant hues to cater to consumers who want to add a dash of brightness in their apparel.

Industry Implications

  1. Fashion — A segment that can leverage the vintage-inspired kicks to create new product lines that appeal to those who seek to stand out with unique style sensibilities.
  2. Sports and Fitness — An industry that can capitalize on sneakers with performance-centric features to attract athletes and fitness enthusiasts who seek both style and comfort in their footwear.
  3. Outdoor Gear — A sector that can market sneakers with good grip and durability to appeal to hikers, campers and other outdoor enthusiasts.
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