The Temperley London Resort 2015 Collection Merges Two Lines
Meghan Young — June 10, 2014 — Fashion
References: temperleylondon & style
The Temperley London Resort 2015 collection is the debut of the recently merged diffusion line, Alice, and main line, Temperley London. Although a tough decision, the designer says, "I am one person, one vision, one brand, so I felt that with two lines I was confusing my customer, and I certainly didn't want to do that. After all, my customer is queen and I respect that."
With this in mind, the Temperley London Resort 2015 collection is filled with chic wearable fashion that will "appeal to street-style bloggers and corporate women alike," observes Style.com. With a focus on tailoring, the cuts and fabrics are contemporary for those who are looking to mix tradition with a bit of an avant-garde spirit.
With this in mind, the Temperley London Resort 2015 collection is filled with chic wearable fashion that will "appeal to street-style bloggers and corporate women alike," observes Style.com. With a focus on tailoring, the cuts and fabrics are contemporary for those who are looking to mix tradition with a bit of an avant-garde spirit.
Trend Themes
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Merged Fashion — The trend of merging diffusion and main fashion lines provides cohesion and clarity for designers' brands.
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Wearable Fashion — Fashion companies are creating pieces that appeal to both street-style bloggers and corporate women alike, leading to more functional and versatile clothing.
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Contemporary Tailoring — Designers are focusing on creating contemporary cuts and fabrics for those who want to mix tradition and avant-garde styles, pushing the boundaries of what's considered tailored wear.
Industry Implications
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Fashion Industry — The fashion industry can benefit from merging diffusion and main fashion lines to create a cohesive brand and widen target audience.
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Retail Industry — Retailers can take advantage of the trend of wearable fashion by offering more functional and versatile clothing to appeal to a wider range of customers.
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Textile Industry — The textile industry can capitalize on the trend of contemporary tailoring by developing fabrics that can accommodate modern garment designs and performance features.
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