Facial-Haired Frames

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The Sunstache is a Seriously Sophisticated Set of Shades

— October 8, 2011 — Fashion
With Movember on the calendar horizon, if you are not able to effortlessly grow that suave upper lip accessory, then you may want to toss on a pair of Sunstache shades to fit in with the facial hair movement.

The Sunstache sunglasses retail for $8 and are sold at Urban Outfitters as a one-size-fits-all novelty item; a simple chained mustache attached to wayfarer-type shades. The styles range from your basic blunt lip cover to a seriously Yosemite Sam tribute stache -- there's even one that looks fit for a mysteriously mustached private detective.

The faux facial hair Sunstache is perfect for a cold winter season that may leave your bare lips chilly or a hot summer day that requires some mature, sun-shielding material.

Trend Themes

  1. Fake Facial Hair Trend — Opportunity to create and market more innovative and creative faux facial hair products.
  2. Novelty Sunglasses — Potential for designing and selling unique sunglasses with attached accessories or quirky features.
  3. Mustache Fashion Movement — Chance to capitalize on the growing popularity of the mustache as a fashion statement and incorporate it into various products.

Industry Implications

  1. Fashion Accessories — There is an opportunity to create and sell fashion accessories that combine functionality with elements of humor and novelty.
  2. Eyewear — Eyewear companies can explore designing sunglasses with unconventional and playful features to appeal to a younger demographic.
  3. Cosmetics and Grooming — The cosmetics and grooming industry can develop products that help individuals experiment with different facial hair styles without the commitment of actually growing them.
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