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Stupid Bags

Greeting Cards For Wine Bottles

— November 21, 2006 — Lifestyle
Bored of the non-descript wine bottle bags available with which to carry your fine wines home in, then look no further than the North East of England, where the company aptly named, Stupid Bags are based. The slogan bags were designed to add a fun and carnival like atmosphere to the whole wine buying process; and of course, send an appropriate message.

Carrying your wine home in Stupid Bags is like carrying them home in a greeting card. You can deliver the message according to your circumstances; you may be apologizing for a misdemeanour, congratulating someone, or just looking for a good time.

The message is promoted by Squiffy, the good-time drinking cartoon character and appearing in his many guises he helps you can carry your wine home in Stupid Bags with slogans such as, 'Who Needs Men Anyway', 'Wino!', Girls' Night In', And 'Sorry Honey'

The idea was dreamt up by a former telecoms project manager Marie Difolco while on her sick bed and her tongue-in-cheek designs are destined to get people talking and the wine flowing.

The bags are made in China, as nobody else could make the matt laminate card bags with red cotton rope handles as cheap as they could! The bags come in single, double and triple sized wine bags, and larger bags are available in other materials.

So forget the greeting card and opt for a Stupid Bag with the appropriate Squiffy slogan and the saved money can go towards another bottle!
Trend Themes
1. Custom Wine Bag Designs - Disruptive innovation opportunity in creating personalized and unique wine bottle bags that add a fun and distinctive element to the wine buying process.
2. Humorous Wine Packaging - Opportunity to develop wine packaging with witty slogans and cartoon characters, adding a touch of humor to the wine-carrying experience.
3. Novelty Wine Accessories - Opportunity to create innovative wine accessories that combine functionality with creative and attention-grabbing designs, enhancing the overall wine-consumer experience.
Industry Implications
1. Wine Packaging - Disruptive innovation opportunities within the wine packaging industry to develop unconventional and eye-catching packaging solutions that appeal to consumers.
2. Greeting Card Industry - Opportunity to explore collaborations between the greeting card industry and the wine market, creating unique products that combine the celebratory nature of greeting cards with wine packaging.
3. Wine Accessories - Innovative wine accessory options that go beyond traditional corkscrews and bottle stoppers, adding a fun and whimsical element to the wine consumption experience.
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