Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

Arctic-Ready Winter Boots

Canada Goose Launches First-Ever Footwear Item, the Snow Mantra Boots

— November 12, 2021 — Fashion
Canada Goose, a clothing brand specializing in high-end winterized apparel, has launched its first-ever footwear collection, consisting of two one-of-a-kind boot styles for men and women: the Snow Mantra Boots and the Journey Boots.

Aligning with the brand's high-performance design philosophy, both boots have been built to withstand harsh winter conditions and come equipped with the latest cutting-edge cold and water-resistant materials. The Snow Mantra Boots are made from leather and 'Tundra Tech,' a robust nylon material that is also used in the brand's signature parka. In addition, these snow-ready boots come with an insulated liner, as well as drawcords and cord locks to seal out the cold.

Handmade in Italy, the Journey Boots are more of an everyday hiking boot that offers greater versatility but slightly less winter-resistant features. The boots are delivered with a three-piece upper and a rubber bumper outsole designed to handle tough trails.

Image Credit: Canada Goose
Trend Themes
1. Winterized Footwear - Opportunity for other clothing brands to expand into the winterized footwear market and incorporate cutting-edge cold and water-resistant materials into their designs.
2. High-performance Design Philosophy - Opportunity for outdoor gear and apparel brands to implement a high-performance design philosophy into their products with a focus on durability and functionality in extreme environments.
3. Handmade Products - Opportunity for other brands to market their products as handmade like Canada Goose's Journey boots, emphasizing the uniqueness and quality of their products.
Industry Implications
1. Outdoor Gear and Apparel - The outdoor gear and apparel industry can expand their product lines by adding winterized footwear, and incorporate performance design philosophy into other products.
2. Luxury Clothing - Luxury clothing brands with a focus on winter apparel can differentiate themselves by incorporating cutting-edge cold and water-resistant materials into their designs.
3. Handmade Goods - The handmade goods industry can emphasize the uniqueness and quality of their products to market them as luxury items, and even apply cold and water-resistant technology to appeal to the winter gear market.
6
Score
Popularity
Activity
Freshness