Model Eric Ramos gets a little punk in Hollywood as a 'Sidewalk Surfer' in BlackBook magazine. The streetwise editorial appears in the October 2010 issue and was photographed by Blossom Berkofsky.
Fashion editor Christopher Campbell mixes plaids, zebra prints and a host of bold colors to create a truly modern skateboarding style. 'Sidewalk Surfer' in BlackBook features fashion from Prada, Acne, Y-3, Adidas SLVR and Bernhard Willhelm. We'll soon see if Campbell's vision translates on the street.
What's Driving This Trend
- Streetwise Skater Style
- There is an opportunity for fashion brands to create bold, modern streetwear that incorporates punk elements and bold prints, such as zebra and plaid.
- Photography for Street Fashion
- Photographers can take advantage of this trend by adding more punk and street elements to their fashion photography.
- Skateboarding Influences
- Skateboarding culture can inspire fashion and photography trends that aim to capture the rebellious and edgy nature of this subculture.
Who This Affects Most
- Fashion and Apparel
- Fashion brands can innovate by incorporating punk and street elements into their designs.
- Photography
- Photographers can explore punk and skateboarding aesthetics to incorporate more street elements into their fashion shoots.
- Skateboarding Gear and Accessories
- Companies that produce skating gear and accessories can leverage this trend by creating products that reflect the punk-inspired street style of the skateboarding subculture.
